p: (608) 222-3451
f: (608) 222-8403
2618 Industrial Drive
Madison, WI 53713


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Viewing Distance:

When designing an outdoor sign or poster, let the final viewing distance be your guide. What reads well on the computer screen or in the coffee table photo book or magazine usually fails when viewed from '40 feet away at 40 miles an hour'.

Your motto should be "Keep it Simple, Clean and Direct". Don't judge your design from arm's length. Look at it on screen from across the room, tape a print on a wall and walk past it. Be harsh, look at it through the eyes of someone who is not 'in love' with what was just created and has no idea what the message is. Does it work? Keep your message to the point. Remember that a poster and a brochure serve different purposes.

Posters/Wall Graphics
A wide variety of wall graphics display systems are available from Advertising Creations, from the simple and practical to the museum quality. In larger quantities posters and wall graphics are typically screen printed, depending on the image. In smaller quantities posters and wall graphics are digitally printed. Posters and wall graphics can be laminated and mounted to a wide variety of substrates. A partial list of common substrates include poster board, expanded foam pvc, styrene, various foam graphic arts board. Mounted posters can be finished in a variety of ways including framing and hanging fixtures and hardware. Some wall graphics can be mounted directly to a wall for permanent installations.
Signage and Displays
Transit Advertising
Industrial Printing
Digital Graphics
Point of Purchase
Promotional Items