p: (608) 222-3451
f: (608) 222-8403
2618 Industrial Drive
Madison, WI 53713

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Color Choices

Color choices can make or break a good sign. When choosing colors for your yard signs, keep the '40 feet away at 40 miles an hour' rule in mind. Keep the color contrast high: black and white, black and yellow, white text on intense colored backgrounds, black or intense colors on white backgrounds. As a rule, white text on an intensely colored background, such as white on bright red, can 'sparkle' and be more readable than two equally bold colors, such as bright blue on bright red, which only fight for your eye's attention.

Counter/Table Tents and Displays
Counter cards and displays are a staple of POP advertising. Typically counter cards and displays are erected with easels attached to the back. Literature holders (available in a wide variety of sizes), if desired, can be attached to the front. Table tent advertisements and counter card displays are a simple, cost effective method of reaching a target audience, whether that audience is a consumer at the checkout or customer service counter or potential customers at a trade show. Advertising Creations also has stock dies for creating counter cards that have an integral easel and literature holder. Counter graphics are also part of the  POP counter advertising equation. Counter graphics are removable pressure sensitive graphics that adhere directly to the checkout or customer service counter. Advertising Creations can produce counter graphics either digitally or with screen printing. Typically pressure sensitive counter graphics come with a textured laminate.
Signage and Displays
Decals
Transit Advertising
Industrial Printing
Digital Graphics
Finishing
Point of Purchase
Promotional Items