p: (608) 222-3451
f: (608) 222-8403
2618 Industrial Drive
Madison, WI 53713

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Choosing fonts:

Font choices for displays or larger signage should be simple and easily readable...in other words...BOOORRING...

Well not exactly, there are still some tricks to make your message both informative and interesting to the eye. Vary the size of the words and make your most important message jump out. That doesn't mean using 21 pt text vs. 24 pt text. Go for it - try your key words at twice the size of your support copy. Vary the font weight. Use all caps in one or two places. Create interest with underlines or outlines, but be choosey. A black outline in one or two places works - around every word it has no impact.

Magnetic Signs
Magnets are available in 20 and 30 mil thicknesses. Magnets are a staple of the promotional segment of our business. Refrigerator magnets are an excellent choice as give-aways at trade shows and for mass mailings. Vehicle magnets are another segment of the market. Vehicle magnets are ideal whenever it is desirable to be able to remove business identification information at will. Magnetic vinyls for vehicles now come with specialized coatings to prevent the magnets from marring the surface of the car’s paint. Magnets can be screenprinted or digitally printed. Both the type of image desired and the quantities desired determine which method is best.
Signage and Displays
Decals
Transit Advertising
Industrial Printing
Digital Graphics
Finishing
Point of Purchase
Promotional Items