p: (608) 222-3451
f: (608) 222-8403
2618 Industrial Drive
Madison, WI 53713

Questions?

Ready to Order?

Click Here to Contact Us

Choosing fonts:

Font choices for displays or larger signage should be simple and easily readable...in other words...BOOORRING...

Well not exactly, there are still some tricks to make your message both informative and interesting to the eye. Vary the size of the words and make your most important message jump out. That doesn't mean using 21 pt text vs. 24 pt text. Go for it - try your key words at twice the size of your support copy. Vary the font weight. Use all caps in one or two places. Create interest with underlines or outlines, but be choosey. A black outline in one or two places works - around every word it has no impact.

Kiss Cut/Surface Cut
The terminology “kiss cut” and “surface cut” refers to a die cutting process performed on pressure sensitive graphics. Pressure sensitive graphics consist of a substrate to be printed on, an adhesive and a liner.  Kiss cutting or surface cutting pressure sensitive graphics means that the rules on the die cut through the printed substrate and the adhesive but leave the liner intact.
Signage and Displays
Decals
Transit Advertising
Industrial Printing
Digital Graphics
Finishing
Point of Purchase
Promotional Items