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2618 Industrial Drive
Madison, WI 53713

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Banner Care

Some banners are inexpensive items purchased for a 1 time special event, meant to be discarded after a week or two.

In other instances, they represent a significant investment that will be used over and over again. In that case, it pays to know how to care for your investment. Banners last longer when properly stored. That means rolled up, either around a cardboard core and/or rolled and put into a canvas storage case. Folding can sometimes cause creases that over time will show up when the banner is hung. Canvas storage bags are available and help keep the ropes and banner from slipping apart when storing and handling.

If the banner has been laminated with a protective clear coat, then the laminate side should always be rolled to the outside to prevent tunneling.

Consider your storage facility. It needn't be elaborate, but it shouldn't be subject to extreme temperature variations either.

Vehicle Wraps

Vehicle wrap graphics are pressure sensitive vinyl graphics that cover the entire surface of the vehicle. Partial wraps cover some portion of the vehicle. This is a market that exploded onto the Advertising graphics scene several years ago now and it is a market that shows no sign of slowing down. No matter where you live you have probably seen these eye catching rolling advertisements. They are impossible not to notice, which of course accounts for their immense appeal to anyone interested in advertising their company or cause. Fleet vehicle wraps are ideally suited for various types of advertising campaigns, including new product launch and event marketing.  They are increasingly being used as part of the marketing mix. Vehicle wrap materials use state of the art adhesives that while permanent for the life of the application are nonetheless formulated to be removable. Overlaminating your vehicle wrap graphics with a high quality cast vinyl laminate will enhance the print and protect against chemical damage and abrasion. Our digital inks are guaranteed to resist fading for a minimum of 4 years.
Some statistics to consider:

  • Mobile advertising can be the most effective and efficient form of outdoor advertising, reaching more consumers at a lower Cost Per Thousand Impressions (CPM) than any other form of outdoor advertising.
  • The average American has traveled 302 miles in the past 7 days.
  • More than 95% of Americans are reached by media targeting vehicle drivers and passengers.
  • Fleet vehicle advertising boosts name recognition 15 times greater than any other form of advertising.
Vehicle wraps are a wise investment of your valuable advertising dollars. You will get more bang for your buck than with virtually any other type of advertising.
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